Are the All County Advertising Fund monies accounted for separately?
All_County Franchise · 2025 FDDAnswer from 2025 FDD Document
The Advertising Fund will be accounted for separately from our other funds and will not be used to defray any of our general operating expenses, except for such reasonable salaries, administrative costs, travel expenses and overhead as we may incur in activities related to the administration and operation of the Advertising Fund and its programs.
This may include, without limitation, conducting market research, preparing advertising promotion and marketing materials, and collecting and accounting for contributions to the Advertising Fund.
17.2.1. Expenditure of Advertising Fund. We may spend, on behalf of the Advertising Fund, in any fiscal year, an amount that is greater or less than the aggregate contribution of all ALL COUNTY® businesses to the Advertising Fund in that year and the Advertising Fund may borrow from us or others to cover deficits or invest any surplus for future use.
17.2.2. Interest Earned. All interest earned on monies contributed to the Advertising Fund will be used to pay advertising costs before other assets of the Advertising Fund are expended.
17.2.3. Reporting. We will prepare an annual compiled statement of monies collected and costs incurred by the Advertising Fund and furnish the statement to you upon written request.
17.2.4. Operation. We have the right to cause the Advertising Fund to be incorporated or operated through a separate entity at such time as we deem appropriate and such successor entity will have all of the rights and duties specified herein.
17.3. Proportionality. We undertake no obligation to ensure that expenditures by the Advertising Fund in or affecting any geographic area are proportionate or equivalent to the contributions to the Advertising Fund by ALL COUNTY® businesses operating in that geographic area.
Nor are we under any obligation to ensure that any ALL COUNTY® business will benefit directly or in proportion to its Ad Fees paid to the Advertising Fund from the development of advertising and marketing materials or the placement of advertising.
Source: Item 23 — Receipts (FDD pages 43–157)
What This Means (2025 FDD)
According to All County's 2025 Franchise Disclosure Document, the Advertising Fund is accounted for separately from All County's other funds. These advertising funds will not be used to cover All County's general operating expenses. However, the advertising fund can be used to cover reasonable salaries, administrative costs, travel expenses, and overhead that All County incurs while administering and operating the Advertising Fund and its programs. These activities include conducting market research, preparing advertising, promotion and marketing materials, and collecting and accounting for contributions to the Advertising Fund.
All County may spend more or less than the aggregate contribution of all All County businesses in any fiscal year. The Advertising Fund may also borrow from All County or others to cover deficits or invest any surplus for future use. Any interest earned on the Advertising Fund will be used to pay advertising costs before using other assets of the Advertising Fund.
All County will prepare an annual compiled statement of monies collected and costs incurred by the Advertising Fund and furnish the statement to franchisees upon written request. All County retains the right to incorporate the Advertising Fund or operate it through a separate entity. However, All County does not ensure that expenditures by the Advertising Fund in any geographic area are proportionate to the contributions from All County businesses in that area, nor that any All County business will directly benefit in proportion to their Ad Fees paid to the Advertising Fund.