Can the All County Advertising Fund invest any surplus for future use?
All_County Franchise · 2025 FDDAnswer from 2025 FDD Document
17.2.1. Expenditure of Advertising Fund. We may spend, on behalf of the Advertising Fund, in any fiscal year, an amount that is greater or less than the aggregate contribution of all ALL COUNTY® businesses to the Advertising Fund in that year and the Advertising Fund may borrow from us or others to cover deficits or invest any surplus for future use.
17.2.2. Interest Earned. All interest earned on monies contributed to the Advertising Fund will be used to pay advertising costs before other assets of the Advertising Fund are expended.
Source: Item 23 — Receipts (FDD pages 43–157)
What This Means (2025 FDD)
According to All County's 2025 Franchise Disclosure Document, the Advertising Fund may invest any surplus for future use. All County may spend more or less than the aggregate contributions in any fiscal year, and the Advertising Fund can borrow to cover deficits. Any interest earned on the Advertising Fund will be used to pay advertising costs before other assets are used.
This means that All County has the flexibility to manage the Advertising Fund strategically, potentially saving surplus funds for larger future campaigns or unexpected opportunities. Franchisees could benefit from this approach if it leads to more effective advertising and marketing initiatives over time.
However, franchisees should be aware that All County has the right to reduce or suspend Ad Fee payments and operations of the Advertising Fund with 30 days' notice. If the Advertising Fund is terminated, unspent monies will be distributed to franchisees based on their contributions during the preceding three months. Franchisees should also note that expenditures may not be proportionate to contributions in their specific geographic area.