To whom is the All County Advertising Fee paid?
All_County Franchise · 2025 FDDAnswer from 2025 FDD Document
| TYPE OF FEE | AMOUNT | DUE DATE | REMARKS |
|---|---|---|---|
| Professional Organization Fees | Varies. The estimated range of the required fees annually is $300 to $1,000 | Varies | Paid to any professional organizations to which we require you to belong. |
| Additional Required Training Fees | Varies. Typically $300 per day if we elect to charge for training. The estimated range of the required fees annually for additional training is $300 to $2,000 | As we and you agree | Paid to us for additional required training. |
| Per Day Fee | $300, subject to change | As we and you agree | Paid to us if you need us to help you operate the Franchise. |
| Advertising Fee | The greater of 1% of Gross Revenue1 or $195 per month | When the Royalty is paid | Paid to us to promote the Marks and the System regionally or nationally. |
Source: Item 6 — Other Fees (FDD pages 10–12)
What This Means (2025 FDD)
According to All County's 2025 Franchise Disclosure Document, the advertising fee is paid to the franchisor. The advertising fee is the greater of 1% of gross revenue or $195 per month. This fee is due when the royalty is paid and is used to promote the All County marks and system regionally or nationally.
For a prospective All County franchisee, this means that they must allocate a portion of their revenue to the advertising fund, which is managed by the franchisor. The amount will either be a fixed $195 or 1% of gross revenue, depending on which is greater. This contribution is mandatory and ensures that All County has the resources to support brand awareness and attract customers at a regional or national level.
It is important for franchisees to understand how the advertising fee is used and what benefits they can expect from it. Franchisees should inquire about the franchisor's marketing strategies and how they plan to allocate the advertising funds to support franchisees' businesses. Additionally, franchisees should be aware that this fee, like most others, is non-refundable, as indicated in another section of the FDD.