Is an Aira Fitness franchisee required to participate in joint advertising campaigns?
Aira_Fitness Franchise · 2025 FDDAnswer from 2025 FDD Document
From time to time, we and our affiliates also may participate in and require your participation in joint advertising campaigns and endorsement of third party products or services (which participation may include, among other things, broadcasting audio-visual advertising on televisions or computer monitors and/or placing promotional items at prescribed locations throughout the Aira Fitness Business). You agree to participate in all such campaigns and endorsements according to our directives, provided that we will provide you all promotional items necessary for participation free of charge. You further acknowledge and agree that we or our affiliates may receive revenue, and may retain all revenue received, on account of your participation and other franchisee's participation in such
campaigns and endorsements.
Source: Item 23 — **RECEIPTS (FDD pages 59–254)
What This Means (2025 FDD)
According to Aira Fitness's 2025 Franchise Disclosure Document, franchisees are required to participate in joint advertising campaigns and endorsements of third-party products or services if required by Aira Fitness. This participation may include broadcasting audio-visual advertising or placing promotional items within the Aira Fitness Business.
Aira Fitness will provide all necessary promotional items for these campaigns free of charge to the franchisee. However, Aira Fitness or its affiliates may receive and retain all revenue generated from the franchisee's participation in these campaigns and endorsements.
This means that while franchisees must participate in these joint advertising efforts when directed, they will not incur additional costs for promotional materials. However, they also will not directly benefit from any revenue generated by these campaigns, as that revenue is retained by Aira Fitness. Franchisees should factor this mandatory participation and revenue structure into their assessment of the franchise opportunity.