Is an Aira Fitness franchisee limited in the customers to whom they may sell products or services?

According to Aira Fitness's 2025 Franchise Disclosure Document, an Aira Fitness franchisee is not limited in the customers to whom they may sell products or services. However, franchisees do not have the right to sell services and products identified by the Aira Fitness marks at any location other than the Authorized Location or through any other channels or methods of distribution, including the internet, catalog sales, telemarketing, or other direct marketing. Additionally, franchisees cannot sell services and products identified by the Marks to any person or entity for resale or further distribution.

This means that while an Aira Fitness franchisee can sell to any individual customer, they are restricted in how and where they can sell Aira Fitness products and services. They are limited to selling from their authorized location and cannot use other distribution channels like online sales or wholesale.

This restriction is fairly common in franchising, as franchisors often want to control brand distribution and maintain consistency. However, it's important for a prospective franchisee to understand these limitations and how they might impact their business. For example, the franchisee would not be able to sell Aira Fitness memberships through a third-party website or offer wholesale discounts to local businesses for resale to their employees.