To whom does the Aira Fitness franchisee collaterally assign their rights to telephone numbers, listings, and advertisements?

According to Aira Fitness's 2025 Franchise Disclosure Document, as a condition of the Franchise Agreement, the franchisee collaterally assigns all rights, title, and interest in their telephone numbers, telephone listings, and telephone directory advertisements to Aira Fitness Franchising LLC. This assignment is specifically triggered in the event of the expiration or termination of the Franchise Agreement.

This requirement ensures that Aira Fitness can maintain continuity and stability in the operation of the Aira Fitness Business, even if a franchise location changes hands or ceases operation. By controlling the phone numbers and listings, Aira Fitness can seamlessly redirect customer inquiries and maintain brand consistency.

The franchisee also grants Aira Fitness an irrevocable power of attorney to take necessary actions to assign the telephone numbers, including executing any required forms. This power of attorney extends to allowing telephone companies to accept Aira Fitness's instructions as conclusive evidence of its rights in the telephone numbers. The franchisee agrees to hold the telephone companies harmless from any claims arising from Aira Fitness's actions regarding the assignment.

This arrangement is typical in franchise systems where brand consistency and customer retention are critical. It allows Aira Fitness to protect its brand identity and ensure a smooth transition if a franchise agreement ends. A prospective franchisee should understand that upon termination or expiration of their agreement, they will relinquish control of these marketing assets to Aira Fitness.