Does Aerus use any celebrities in its management?
Aerus Franchise · 2025 FDDAnswer from 2025 FDD Document
fficer: Joseph P. Urso
Mr. Urso has served as our Manager, Chairman and Chief Executive Officer since our inception. He has also served as Chairman and CEO of Aerus LLC since 1998. Mr. Urso holds similar titles with our affiliated entities. Mr. Urso maintains an office at our Dallas, Texas location.
Manager, Executive Vice President, Chief Legal Officer, and Secretary: Carl C. Christoff
Mr. Christoff has served as our Chief Legal Officer, Secretary, and Treasurer since January 2011, as our Manager since January 2006, and as our Executive Vice President since 2022. He has held various titles with us since 2006, including serving as our President from July 2005 through November 2010. Mr. Christoff also has served as Chief Legal Counsel of Aerus since 2011, and holds similar titles with our affiliated entities. Mr. Christoff maintains his office at our Dallas, Texas location.
Manager, President, Asst. Treasurer and Asst. Secretary: Kevin Hickey
Mr. Hickey has served as our Manager and Assistant Secretary since January 2006, our President since 2011, and our Assistant Treasurer since 2003. He served as our Chief Operating Officer from January 2006 until 2021. He has also served as President of Aerus since November 2010, and has held various other titles with Aerus since 2006, including Manager, Chief Operating Officer, Executive Vice President of Operations, Assistant Treasurer, and Assistant Secretary. Mr. Hickey holds or has held similar titles with our affiliated entities. Mr. Hickey maintains his office at our Dallas, Texas location.
Chief Financial Officer and Treasurer: Bret Holland
Mr. Holland has served as our Chief Financial Officer and Treasurer since 2015. Mr. Holland holds similar titles with our affiliated entities.
Source: Item 18 — Public Figures (FDD page 60)
What This Means (2025 FDD)
The 2025 Aerus Franchise Disclosure Document (FDD) does not explicitly state whether Aerus uses celebrities in its management. However, Item 2 of the FDD lists the business experience of key individuals within the Aerus organization. These individuals include Joseph P. Urso (Manager, Chairman, and Chief Executive Officer), Carl C. Christoff (Manager, Executive Vice President, Chief Legal Officer, and Secretary), Kevin Hickey (Manager, President, Asst. Treasurer and Asst. Secretary), Bret Holland (Chief Financial Officer and Treasurer), and Philip Urso (Chief Revenue Officer and Executive Vice President). There is no mention of any of these individuals being celebrities.
Item 11 of the FDD mentions that training programs are supervised by Aerus' President, Kevin Hickey, and are conducted by various instructors and franchisees. These instructors include Aerus' Vice President of Sales Operations, Director of Sales Operations and/or Director of National Service, or employees they designate, who provide administration, accounting, inventory control and FOAS training. The Executive Vice President- Sales, Area and Regional Director of Franchising, other executives, other regional franchise directors and franchise owners provide training as to sales and service personnel development, real estate and marketing, advertising and database management, store opening assistance and Standard Product Training. All instructors have more than 5 years' experience in the industry. Again, there is no mention of any of these instructors being celebrities.
Prospective franchisees should directly ask Aerus whether they utilize celebrities in any capacity within their management or training programs to gain a clearer understanding. This information could be relevant to a franchisee's decision, as celebrity involvement can impact brand image and marketing strategies.