If Aerus were to employ a public figure, what role would they have?

According to the 2025 Aerus Franchise Disclosure Document, Aerus does not currently employ any public figures or celebrities in their management, nor do they use public figures or celebrities to promote their franchises. This means that as of the FDD publication, Aerus franchisees should not expect to see celebrity endorsements or involvement in the company's leadership.

This policy could be seen as a risk mitigation strategy, as celebrity endorsements can be costly and their effectiveness can vary. Additionally, a celebrity's reputation could impact the brand positively or negatively. The absence of celebrity involvement may allow Aerus to focus resources on other areas, such as product development or franchisee support.

However, this also means that franchisees may not benefit from the potential brand recognition or marketing boost that a celebrity endorsement could provide. In an industry where brand awareness is important, the lack of a public figure could be a disadvantage compared to competitors who utilize celebrity endorsements. Prospective franchisees should consider this factor when evaluating the potential marketing support they will receive from Aerus.