From what date does the 15-year franchise term for 7 Brew begin?
7_Brew Franchise · 2025 FDDAnswer from 2025 FDD Document
| Provision | Section in franchise or other agreement | Summary |
|---|---|---|
| a. Length of the franchise term | 3.B of Franchise Agreement and 2 and 3 of DRR | Starts on date Franchise Agreement is signed and expires 15 years from date on which the Store opens for business. DRR term depends on your development commitment. |
Source: Item 17 — RENEWAL, TERMINATION, TRANSFER, AND DISPUTE RESOLUTION (FDD pages 54–61)
What This Means (2025 FDD)
According to 7 Brew's 2025 Franchise Disclosure Document, the franchise term starts on the date the Franchise Agreement is signed. However, the 15-year term does not begin until the date on which the store opens for business. This means that while the agreement is in effect from the signing date, the franchisee's 15-year operating period only commences once the 7 Brew store is operational and serving customers.
This distinction is important for prospective franchisees as it separates the initial setup phase from the core operating term. The time between signing the agreement and opening the store could involve site selection, construction, training, and other preparatory activities. These pre-opening activities occur under the franchise agreement, but do not count towards the 15-year term.
For a potential 7 Brew franchisee, this structure offers the benefit of not losing valuable franchise term time during the initial establishment of the business. The 15-year clock only starts ticking once the store is ready and open for business, providing a full operational window to recoup investment and generate profit. Franchisees should confirm with 7 Brew what specific events trigger the 'store opening' date, as this will be the definitive start of their franchise term.