For what business purposes can 7 Brew disclose data from franchisee reports and statements?
7_Brew Franchise · 2025 FDDAnswer from 2025 FDD Document
e will not unreasonably withhold our approval, you may not use any Marketing Materials we have not approved or have disapproved. We reserve the right upon thirty (30) days' prior written notice to require you to discontinue using any previously-approved Marketing Materials.
C. System Website
We or our designees may establish a website or series of websites (with or without restricted access) for the 7 BREW Store network: (1) to advertise, market, identify, and promote 7 BREW Stores, the products and services they offer, and/or the 7 BREW Store franchise opportunity; (2) to help us operate the 7 BREW Store network; and/or (3) for any other purposes we deem appropriate for 7 BREW Stores or otherwise (collectively, the "System Website"). The System Website need not provide you with a separate interior webpage or "micro-site" referencing your Store. We will own all intellectual property and other rights in the System Website and all information it contains, including its domain name or URL, the log of "hits" by visitors, any personal or business data visitors supply, and all information relating to the Store's customers (collectively, the "Data").
We will control and may use Brand Fund contributions to develop, maintain, operate, update, and market the System Website. We have final approval rights over all information on the System Website. We may implement and periodically modify Brand Standards for the System Website.
We will allow you to participate in the System Website only while you are in substantial compliance with this Agreement and all Brand Standards (including those for the System Website).
Source: Item 22 — CONTRACTS (FDD pages 82–83)
What This Means (2025 FDD)
According to the 2025 FDD, 7 Brew or its designees may establish a website or series of websites for the 7 Brew Store network for several business purposes. These include advertising, marketing, identifying, and promoting 7 Brew Stores, the products and services they offer, and/or the 7 Brew Store franchise opportunity. Additionally, the website can help 7 Brew operate the 7 Brew Store network. Finally, the website can be used for any other purposes 7 Brew deems appropriate for 7 Brew Stores or otherwise.
7 Brew will own all intellectual property and other rights in the System Website and all information it contains, including its domain name or URL, the log of "hits" by visitors, any personal or business data visitors supply, and all information relating to the Store's customers. 7 Brew will control and may use Brand Fund contributions to develop, maintain, operate, update, and market the System Website and has final approval rights over all information on the System Website.
7 Brew will allow franchisees to participate in the System Website only while they are in substantial compliance with the Franchise Agreement and all Brand Standards. If a franchisee is in material default of any obligation under the agreement or Brand Standards, 7 Brew may temporarily suspend their participation in the System Website until the default is fully cured. Upon expiration or termination of the Franchise Agreement, 7 Brew will permanently terminate the franchisee's access to and participation in the System Website.