Is a 360 Painting franchisee required to participate in the Advertising Council?
360_Painting Franchise · 2025 FDDAnswer from 2025 FDD Document
We have formed an advisory council consisting of 360 Painting Businesses (the "Advertising Council") in which you may be required to participate and provide advice and counsel regarding our use of the Marketing Fund. We select members of the Advertising Council based on a variety of objective and subjective factors, including volume of business, collaborative disposition, availability, and personal interest, among others. The Advertising Council functions in an advisory capacity only and does not exercise authority over the Marketing Fund or over us. We have not established any governing documents for the Advertising Council. We reserve the right to change or dissolve the advertising council. You may be required to pay your own expenses associated with participating in Advertising Council activities and pay dues assessed for the administration of the Advertising Council. We will pay our proportionate share of Advertising Council dues based on the number of 360 Painting Businesses we or our affiliates operate. From time to time, we may also seek input or feedback from the Advertising Council on System operational issues or other matters beyond advertising.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 27–38)
What This Means (2025 FDD)
According to the 2025 360 Painting Franchise Disclosure Document, franchisees may be required to participate in the Advertising Council. The franchisor has formed an advisory council consisting of 360 Painting Businesses, and franchisees may be required to participate and provide advice regarding the use of the Marketing Fund.
360 Painting selects members of the Advertising Council based on factors such as business volume, collaborative disposition, availability, and personal interest. The Advertising Council functions in an advisory capacity and does not have authority over the Marketing Fund or the franchisor. The franchisor reserves the right to change or dissolve the Advertising Council.
Franchisees may be required to pay their own expenses for participating in Advertising Council activities and pay dues for the administration of the Advertising Council. The franchisor will pay its share of Advertising Council dues based on the number of 360 Painting Businesses it operates. The franchisor may also seek input from the Advertising Council on System operational issues beyond advertising.