During the first 6 months of operation, does 1-800-GOT-JUNK? expend funds advanced by the franchisee on account for the Initial Marketing Expense?
1_800_Got_Junk Franchise · 2025 FDDAnswer from 2025 FDD Document
During the operation of the Franchised Business, we will:
4. expend funds advanced by you on account for the Initial Marketing Expense during your first 6 months of operation (see Franchise Agreement, Section 10.3);
You must pay an Initial Marketing Expense of $25,000 upon signing the Franchise Agreement (see Franchise Agreement Section 10.3). The Initial Marketing Expense will be spent by us, in our sole discretion, in your area (as we reasonably define it), in order to market and promote the Franchised Business prior to and during the first 6 months of the Franchised Business’ start up. We will provide you with backup of these expenditures upon request after your first 6 months of operations.
In addition to your contribution to the Sales, Marketing and Technology Fund, you must spend a minimum of 8% of Gross Revenue quarterly on local (in the vicinity of the Franchised Location) advertising and promotions. In your first year of operation you must spend quarterly, on local advertising and promotions, the greater of a minimum of 8% of Gross Revenue or $3,600.
Source: Item 10 — Financing (FDD pages 24–33)
What This Means (2025 FDD)
According to the 2025 1-800-GOT-JUNK? Franchise Disclosure Document, 1-800-GOT-JUNK? will expend funds advanced by the franchisee for the Initial Marketing Expense during the first 6 months of operation.
Upon signing the Franchise Agreement, franchisees must pay an Initial Marketing Expense of $25,000. 1-800-GOT-JUNK? will use this expense, at their discretion, in the franchisee's area to market and promote the franchise prior to and during the first 6 months of operation. After the first 6 months of operations, 1-800-GOT-JUNK? will provide franchisees with backup documentation of these expenditures upon request.
In addition to the Sales, Marketing and Technology Fund, franchisees must spend a minimum of 8% of Gross Revenue quarterly on local advertising and promotions. During the first year of operation, franchisees must spend quarterly on local advertising and promotions the greater of 8% of Gross Revenue or $3,600.